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GoDigital's 6 Favourite LinkedIn Training Courses

LinkedIn is one of the most under-utilised social networks when it comes to digital marketing. Few realise it’s immense potential and fewer use it to its maximum capability to deliver fabulous marketing and sales results. When it comes to Personal Branding, B2B Marketing, Niche B2C Marketing and right targeting a specific professional group, LinkedIn is the best bet out there. To help you find the best methods to learn LinkedIn marketing online, GoDigital have found the Best Courses in our opinion on the subject.

1. LinkedIn basics | You must know this first! Executive Recruiter and CEO Advisor Jason Sanders will help you get your LinkedIn profile in shape fast. You will learn to create high quality profile and find the new job you want. You will also find out how to:

– Appeal to the interests of recruiters in your field – Improve your professional credibility – Create a high quality LinkedIn profile to find a job or advance your career

2. Go Viral on 7 Social Media Marketing Platforms Matt Jensen will teach you the Secrets to increase followers, engagement & reach on Linkedin among multiple other social media networks. Highly rated and recommended by participants, this is an impressive training for all those looking to smarten up on social networks. You will learn:

– 6 Unique Tips to get profile noticed – Grow your connections – Analysis of 3000 Most Successful Posts – Promoting your Business on LinkedIn – Increasing Engagement on YouTube, Facebook, Pinterest, Twitter, Quora and Google.

3. LinkedIn Blueprint: Become An Influencer The Author Dragos Stefanescu, who is one of the Founders at has successfully taught 15,000+ Students brings this LinkedIn training course around becoming an influencer on this social network, increase your contacts by 1000s and be discovered by more relevant professionals. You will learn:

– Excelling at Personal Branding on LinkedIn – Succeeding at LinkedIn Job Hunt – Creating a Superstar Profile – Networking effectively on the medium – Get real results in the fastest time

4. LinkedIn Lead Generation: How to Generate High Quality Leads This training course is purely focused on leads and sales. If revenue is on your mind, this is THE LinkedIn Training course for your Business. Gustavo Escobar Henríquez will teach you how to generate leads, nurture them and turn them into clients. You will learn:

– Client Relationship Management – Content Marketing on LinkedIn – Email Campaign using Contacts – Find Ideal Prospects and Increase High Quality Leads 5. LinkedIn Lead Generation: Resume, LinkedIn Marketing & Sales It’s not just about networking, but lead generation, hiring, marketing and a lot of sales! This LinkedIn training for Businesses that search deeper into how you can rank first for search results, cold emailing, getting relevant traffic and converting it into sales. Instructor Jean-Gabriel Paquette is an Entrepreneur, who is a 9x Best Selling Instructor having taught 30,000+ Students. In this training program, you will find out:

– Advanced LinkedIn Strategies for B2B Marketing – How to Drive Sales on LinkedIn – E-mail Templates for Sales Prospecting – LinkedIn Advertising

6. Resume Writing (CV) + LinkedIn Profile Optimization Lance Wills is a Growth Marketing Consultant and Author who helps people make more $$$ in their careers. This LinkedIn training course will teach you to writing your resume (CV) & LinkedIn profile Using SEO Techniques to help you in the job search which will make recruiters pursue you. You will learn:

– Create a Job Search Funnel – Details about Job Search SEO to increase your visibility – Digital Marketing principles that LinkedIn (and Google) employee use to rank search results (like your LinkedIn Profile) – How to optimize profile to rank higher than peers

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